Oh No Incase Commercial: iPad Cases & Music Technology


Protective case manufacturer Incase shows its mastery of new media by featuring an interview with Oh No. The producer talks about growing up with his brother Madlib, making beats with the iPad, technology, and the freedom to create.

All I do is kick that raw, raw stuff. That raw, nasty, gangreen go jump off a bridge, toilet bowl music, disgusting, nasty… that’s what I’m about. That rawness.

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